Member engagement defines Unifor: Kennedy

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Over two years, through the founding of Unifor and into the current Rights at Work campaign, Unifor has held more than 60 leadership meetings across the country, Unifor Secretary-Treasurer Peter Kennedy told the Prairie Regional Council.

“That’s a lot of engagement, that’s a lot of getting to know one another and discussing the issues and what we want to do about them

On top of that, more 100,000 Unifor members have participated in telephone town halls over that time, putting Unifor’s top leadership into direct communication with members.

All this grassroots engagement means that Unifor is not just a new union, but a new kind of union with an active and motivated membership, Kennedy said.

Only unions can speak on behalf of working people, Kennedy said, warning that business-friendly groups such as Working Families will try to convince voters that they care about the needs of workers.

“The best vehicle for working people to get ahead, whether unionized or not, is a strong labour movement,” Kennedy said.